I DID the start-up thing
I was an early hire (#6 or #7 I think) at a promising startup - a high-touch gifting concept called WANTFUL. I created blog content at first but eventually oversaw all kinds of special projects…from a townhouse holiday party to the creation of the app and the production of a gorgeous, customizable and innovative (truly) print magazine. The job was bi-coastal and I spent a lot of time in San Francisco, working out of a ballroom and the rest of the time in DUMBO with many dudes I am still friendly with. The whole thing was really gorgeous and everyone involved was smart and lovely but in the end it probably just all cost too much.